Kai Rommel (Autor), Arne Westermann (Autor), Marcus Becker (Autor), Qeis Kamran (Autor), Klaus Mühlbäck (Autor), Jens K. Perret (Autor)
Research Journal for Applied Management - Jg. 4, Heft 1
The Research Journal for Applied Management (RJAM) offers current results from practice-oriented research on various management topics in issue 1/2023. The articles in this issue cover research topics in the areas of artificial intelligence, product optimization, consumer preferences, architectural branding ...
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